Quarterly Key Art
As the Conceptual Designer it was my job to create key art for each quarter that aligned with KinderCare’s curriculum while telling the vivid story of growing up and friendship.
Imaginary play is an essential part of development, so I wanted to take the opportunity to display gender-fluid cosplay positively: a male lion wears a ‘princess’ cap and acts on top of books, to symbolize the acquisition of knowledge.
